Porn should not be understood as an avant-garde “art form” allowing for the creativity and playfulness of independent directors, performers, and producers. It needs to be understood as a business whose product evolves with a specifically capitalist logic. Moreover, this is a business with considerable political clout, with the capacity to lobby politicians, engage in expensive legal battles, and use public relations to influence public debate. As with the tobacco industry, this is not a simple matter of consumer choice; rather, the business is increasingly able to deploy a sophisticated and well-resourced marketing machine.
Gail Dines: Pornland: How Porn Has Hijacked Our Sexuality